Levi Strauss & Co. said it saw better-than-expected financial results in the first quarter as it continued to increase its focus on the direct-to-consumer (D2C)...
In the midst of the pandemic, the direct-to-consumer (D2C) model — cutting out the middleman, the wholesalers, even the physical storefront — seemed poised to shake...
Labeling the company’s direct-to-consumer (D2C) business as “our overarching strategy,” Levi Strauss & Co. CEO Michelle Gass noted D2C channels drove considerable success during the...
The consequences of its flawed direct-to-consumer (D2C) strategy continue to haunt Nike. As reported Tuesday (Oct. 1), the company’s revenue showed weakness across all channels...
In the age of digital supremacy, Generation Z has positioned itself as the vanguard of a fresh wave of consumer habits. Growing up amid smartphones,...
Consumer packaged goods (CPG) companies, through their retail partners, sell scores of items every day that are essentials for individuals and households. In these days...
While other brands are seeing the benefits of retailer partnerships, Levi’s has entirely different POV. In fact, it’s leading Levi’s to place major bets on its direct-to-consumer...
Direct-to-consumer (D2C) clothing and footwear retailer Allbirds on Tuesday (Aug. 8) posted “better-than-expected” second quarter earnings, amid decreases in average selling prices, currency exchange headwinds and...
As shoppers resume their in-store experiences, brands and retailers are reassessing their selling strategies. Retailers are seeking to enhance their interactive displays to entice more...